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marketing research essentials / Carl McDaniel Jr., Roger Gates

McDaniel, Carl D

marketing research essentials / Carl McDaniel Jr., Roger Gates - 6th ed. - Hoboken, NJ Wiley 2008 - xx, 493, [10], [8]p. : ill. 25cm Includes index 493

ISBN: 9780470131985

Subjects--Topical Terms:
Marketing research.Marketing research

LC Class. No.: HF5415.2 .M3825 2008

Dewey Class. No.: HF5415.2 .M3825 2008

National Library of Medicine Call No.: HF5415.2 .M3825 2008

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