Guerrilla marketing research (Record no. 21143)

MARC details
000 -LEADER
fixed length control field 00700nam a2200217Ia 4500
000 - LEADER
fixed length control field 00594nam a2200133 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231225s2006 ||||||||||||||||| || u
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780749450892
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415.2 .K24 2006
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
NLM Classification number HF5415.2 .K24 2006
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number HF5415.2 .K24 2006
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kaden, Robert J
245 #0 - TITLE STATEMENT
Title Guerrilla marketing research
Remainder of title marketing research techniques that can help ... / Robert J. Kaden
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. London
Name of publisher, distributor, etc. Kogan Page
Date of publication, distribution, etc. 2006
300 ## - PHYSICAL DESCRIPTION
Extent xiv, 232p. : 24cm Includes index 232
365 ## - TRADE PRICE
Currency code OMR
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing research.Marketing research, marketing researh techniques
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Kaden, Robert J
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Library Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Library book International Maritime College Oman International Maritime College Oman 24.06.2024   HF5415.2 .K24 2006 794-IMCO 24.06.2024 24.06.2024 Library Book