Marketing management and strategy (Record no. 29663)

MARC details
000 -LEADER
fixed length control field 00667nam a2200229Ia 4500
000 - LEADER
fixed length control field 00528nam a2200145 a 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220704s1999 ||||||||||||||||| || u
fixed length control field 240624s9999 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780321046413
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number 658.8 LIL 1999
060 ## - NATIONAL LIBRARY OF MEDICINE CALL NUMBER
NLM Classification number 658.8 LIL 1999
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 LIL 1999
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lilien, Gary L.
245 #0 - TITLE STATEMENT
Title Marketing management and strategy
Remainder of title marketing engineering applications
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Reading, Mass. Harlow
Name of publisher, distributor, etc. Addison Wesley
Date of publication, distribution, etc. 1999
300 ## - PHYSICAL DESCRIPTION
Extent 112 p
365 ## - TRADE PRICE
Price amount 9
Currency code OMR
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Rangaswamy, ArvindLilien, Gary L.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Library Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection Home library Current library Date acquired Cost, normal purchase price Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Library Book College of Engineering College of Engineering 25.06.2024 9.00   658.8 LIL 1999 6127 25.06.2024 25.06.2024 Library Book