Kotler, Philip Principles of marketing / Philip Kotler, Gray Armstrong - New Delhi PHI Learning 2008 - xxiv, 599, [99]p. : ill. 29cm Includes bibliographical references and index ISBN: 9788120332928 Subjects--Topical Terms: Marketing LC Class. No.: HF5415 .K636 2008 Dewey Class. No.: HF5415 .K636 2008 National Library of Medicine Call No.: HF5415 .K636 2008