Mudie, Peter

Services marketing management / Peter Mudie and Angela Pirrie. - 3rd ed. - Oxford : Elsevier/Butterworth-Heinemann 2006 - xii, 267 p. : ill. 25 cm. Includes bibliographical references and index.

9780750666749

HD9980.5 .M945 2006

HD9980.5 .M945 2006

HD9980.5 .M945 2006